Are you on a clear path, or is your course determined by external events? Successful entrepreneurs know where they are going. They communicate their 'vision of things to come' to those around them.
How big will your business become, in the future? What are your profitability / turnover goals? How many customers will you have? How far afield will you market? These are all standard business / marketing planning questions. They use a logical, left brain approach.
The magic happens when you engage your imaginative right brain, in order to create your future. The right brain thinks in pictures. It can visualise whatever you want, in great detail.
Here is a game for you. I call it the 'Marketing Tardis' (Dr Who's time machine). All you have to do is fast forward yourself by five years. Imagine how your business looks. Who is working with you? What do your offices look like? How many customers do you have? How has your lifestyle changed?
This exercise taps straight into the Imaginative Right Brain. Why not try it for yourself? You may be surprised by the way that life changes for the better, if you do this exercise regularly.
For more information, take a look at Stage 1 of my book, 'How to Get Clients to Come to You'.
All the best,
Nigel
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